/ MEDIA STATEMENT / This content is not written by Creamer Media, but is a supplied media statement.
To celebrate the launch of the new advanced energy formula Engen Primax Unleaded, South Africa’s favourite petrol brand* is offering four lucky couples the chance of winning a trip for two to the Monaco Formula One Grand Prix in May 2018.
The Monaco Grand Prix, dating back to 1929, is one of the signature races on the F1 calendar. Rich in glamour and prestige, the race takes place through the narrow streets of Monte Carlo, incorporating the world famous harbour with its luxurious yachts berthed in port.
“Engen Primax Unleaded with a new advanced energy formula was launched in March 2017 and we want to give motorists the chance to experience the fuel in action and what better way than on the track at the Monaco F1,” says Seelan Naidoo, Engen General Manager: Retail.
Explains Naidoo: “This same engineering and technology that helped the Mercedes AMG PETRONAS Motorsport team win three consecutive Formula One World Championships is available at Engen service stations. When motorists fill up with Engen Primax Unleaded, they are filing up with the winning formula for world champions.”
“In developing our next generation fuel, we commissioned research into the South African fuels market to ascertain what really matters to our customers,” adds Naidoo.
“Our reformulated Engen Primax Unleaded provides motorists with technology that cleans the engine, enhances fuel combustion, and improves drivability. All these features contribute towards providing superior performance and fuel economy compared to previous formulations.”
This is the second time that Engen takes winners to a Formula One Grand Prix.
“When we introduced the new reformulated Engen Primax Unleaded in March, customers won a trip for two to the 2017 Malaysia Formula One Grand Prix,” Naidoo adds.
To stand a chance of winning a trip to the 2018 Monaco Formula One Grand Prix, motorists need to spend R300 or more at any participating Engen** and enter their details on the back of a till slip for a lucky draw.
The competition runs from 15 September to 31 December and motorists can enter as many times as they choose.